About
I'm a Senior Product Manager with 10+ years delivering B2B SaaS and platform products across EMEA and the US — and I close the gap between AI capability and real user value, because I've closed it myself, twice over.
I lead full product ownership: opportunity discovery, roadmap definition, cross-functional delivery, and go-to-market execution. At Optoma, that includes formally line managing two Product Managers across UK and US markets — appraisals, OKR-setting, and day-to-day product direction — alongside commercial ownership of Optoma's SaaS platform and seven multi-country product launches.
Inside that role, I identified the need for AI-powered competitive intelligence in the EMEA sales organisation, built CompeteAI end-to-end, and took it through IT and security review to sanctioned internal deployment — migrating it onto Optoma's Azure infrastructure and defining the data governance model that underpins it. That's the part most PMs who talk about AI haven't done: navigated a self-built product through real enterprise governance.
Outside work, I design and ship full-stack AI-native SaaS products independently through Lenzo Labs — JamJar Pro, QuantumBuild AI, and Compeerly — using React, Supabase, Replit and Claude Code, integrating OpenAI's GPT-4o for RAG-grounded outputs, structured data pipelines, and provenance-tracked results.
I'm particularly drawn to AI-native and platform-driven products where roadmap decisions directly shape adoption, trust, and commercial outcomes — and where the gap between AI capability and real user value needs someone who's closed it before, more than once, in more than one context.
- 10+ Years — B2B SaaS & Platform Product Leadership
- 7 — Multi-Country Product Launches
- 1 — Enterprise AI Platform, Concept to Sanctioned Deployment
- 3 — AI Products Shipped Independently
Experience
Senior Product Manager — SaaS & Platform Strategy (Official title: EMEA Business Manager)
Optoma Europe | Feb 2022 – Present | Hemel Hempstead, England
Product and commercial lead for Optoma's connected display SaaS platform and hardware portfolio across EMEA. Operating as the de facto Senior PM with dual accountability for product feature direction and regional commercial performance, including formal line management of a two-person PM team.
- Line managed two Product Managers (UK and US markets), providing formal appraisals, OKR-setting, and day-to-day direction on prioritisation and stakeholder management.
- Commercial product owner for Optoma Management Suite (SaaS): feature requirements, backlog prioritisation with engineering, and UX alignment across platform updates for EMEA channel partners.
- Led seven cross-functional product launches across EMEA and the US — positioning, sales enablement, and launch playbooks.
- Delivered 200% YoY category growth through product repositioning and a restructured GTM approach.
- Championed data-driven roadmap prioritisation and KPI tracking across multiple regions; owned quarterly business performance reporting to EMEA leadership.
CompeteAI — AI Competitive Intelligence Platform (internal)
Identified the need for AI-powered competitive intelligence within the EMEA sales organisation and built the platform end-to-end — OpenAI GPT-4o and GPT-4o-mini, live competitor data ingestion, real-time streaming outputs, narrative caching, and four independently tuned prompt architectures for different sales contexts. Took it through IT and security review to sanctioned internal deployment, migrated it onto Optoma's Azure PostgreSQL estate, and defined the data governance model — admin-level ingestion, named ownership of data currency, recency signalling to users — that protects output trustworthiness as usage scales. Currently running a structured validation programme with EMEA sales teams ahead of extending the platform to further product categories.
Tags: AI, Competitive Intelligence, RAG, SSE Streaming, OpenAI API, Azure PostgreSQL, Enterprise Governance
Partner Business Manager (+ 3 prior roles)
HP Inc. UK | Dec 2016 – Jan 2022 | United Kingdom
Progressed through four roles with increasing scope across GTM, channel development, and commercial leadership in professional visual computing.
Partner Business Manager | Nov 2020 – Jan 2022
- Delivered 61% YoY revenue growth ($7.6M → $12.3M) through structured GTM planning, partner enablement, and KPI-driven performance tracking across UK & Ireland.
- Delivered 200% YoY growth in an underperforming display category through product repositioning and restructured GTM strategy.
- Expanded reseller network and negotiated high-value partner deals.
Channel Development Manager | May 2020 – Nov 2020
- Built strategic partner relationships across the UK channel; implemented business reviews, rebate compliance, and targeted marketing.
- Collaborated with the top five channel partners on technical consultation and GTM alignment at senior management level.
Workstation Specialist | Jun 2018 – May 2020
- Drove UK market growth for HP's Workstation and Visual Computing portfolio; presented end-to-end solutions to CTO/CIO-level clients.
Customer Innovation Manager | Dec 2016 – May 2018
- Managed HP's Customer Welcome Centre; delivered demonstrations that drove over £1M in new business acquisition across EMEA.
Lenzo Labs
JamJar Pro — Digital Back-Office SaaS for Independent Musicians
Live SaaS platform enabling independent musicians to manage gigs, revenue tracking, invoicing and content workflows from a single back-office — solo build, full stack. Built an AI-powered financial insights engine within the dashboard, generating personalised recommendations based on user genre and activity patterns. Built full-stack with React, Supabase, Stripe and Resend.
Tags: AI, SaaS, LLM Workflows, Financial Insights
Visit JamJar Pro
QuantumBuild AI — RAG-Grounded Document Intelligence for Construction (co-built)
An LLM-enabled MVP that ingests construction drawings and contracts to generate structured outputs: quantity estimates, cost breakdowns, and risk-aware scheduling summaries. Owned the product lifecycle and engineering; the AI extraction layer was developed jointly with a collaborator. Applied RAG grounding and GPT-4o Vision OCR to sparse and scanned source documents, with a provenance and confidence-scoring system tracing every AI-derived figure back to its source — a governance-first design decision for a high-stakes domain.
Tags: AI, RAG, Document Intelligence, GPT-4o Vision, Provenance Tracking, Co-Built
Compeerly — Enterprise AI Adoption Platform
A live platform that maps peer influence networks inside organisations to drive AI tool adoption — identifying the internal advocates whose usage pulls colleagues from licensed seats to active use. Built the commercial model quantifying activation upside from seat-level adoption data, with every assumption stated openly rather than embedded in the output. Live and pre-launch — holding go-to-market until the core adoption hypothesis is tested with target users.
Tags: AI, Adoption Modelling, Peer Networks, SaaS
Visit Compeerly
Testimonials
"Gordon brought professionalism and expertise to his role at HP, helping us build on pipeline and plan strategically for future quarters. It was a pleasure working with him!"
— Kate Cody-Heath, Channel Marketing Manager, HP
"It has been a pleasure working with Gordon during his time at HP, he was always very professional in his approach to his work, whilst always helpful and ready to assist. He understands business drivers, market strategies, has a keen ear for client needs and how to deliver them. I would recommend Gordon to anyone."
— Oliver Knapp, Sales Manager, Escape Technology
"It was a pleasure working with Gordon, very professional and proactive when working as a team member to support internally. Wishing you all the best."
— Brandon Davies, Senior Account Executive, Medium Business
"Worked with Gordon for a number of years now, specifically focussing on the education sector. Great in front of customers, always takes the time to listen, follows up on actions and definitely a good team mate to have."
— Alexander Brazill, Public Sector Account Manager, HP (NHS, Healthcare and Blue Light)
"As someone that has had the pleasure of working alongside Gordon throughout my time at HP Inc, it has been great to see how he has adapted to trying new things, new roles and working within new teams. Gordon has always been keen to succeed and showed this with his desire to help and support in all areas of the business. Gordon is quick to build rapport with everyone he meets."
— Dan Smith, HP Workstation Channel Manager, HP Inc UK & I
"I've had the opportunity to work with Gordon from outside his immediate team, and he is someone whose professionalism and impact are evident beyond his direct remit. Gordon brings clarity and structure to complex, cross-functional discussions, making collaboration straightforward and productive. He has a strong ability to balance strategic thinking with practical execution, ensuring that decisions are not only well-considered but also deliverable. Gordon communicates clearly, respects differing viewpoints, and builds credibility quickly. From my perspective, Gordon is dependable, commercially astute, and solutions-focused. He contributes positively to joint initiatives, keeps momentum moving, and is always approachable when insight or alignment is needed; an asset to any organisation, and I would happily recommend him to anyone seeking a thoughtful, capable, and collaborative leader."
— Claire Padmore, Strategic Specification Manager, Optoma
"I had the pleasure of working with Gordon for four years during my time at Optoma, and I can confidently say he is one of the most reliable and collaborative colleagues I've worked with. His professionalism stands out in every project he touches, and his willingness to support the team, no matter the challenge made a real difference to our daily work. Gordon consistently brought a positive attitude, strong technical understanding, and a solutions focused mindset. He's the kind of person who not only gets the job done but elevates the people around him while doing it. His ability to collaborate across teams, assist others, and maintain high standards makes him a genuine asset to any organisation. I highly recommend Gordon and have no doubt he will continue to excel wherever he goes."
— Sherif Elserougy, Business Planner, Optoma
Skills
AI & LLM: AI Product Development | Retrieval-Augmented Generation (RAG) | LLM Workflows & Prompt Engineering | OpenAI API Integration (GPT-4o, GPT-4o-mini) | AI Output Validation & Evaluation | AI Governance & Data Quality | AI Product Strategy
Product: Product Discovery & Roadmapping | Backlog Prioritisation | PRD Definition | Product Lifecycle Management | OKRs & KPIs | Voice of Customer (VoC) | Agile / Scrum
Commercial: Go-to-Market Strategy & Execution | Stakeholder Management | Sales Enablement | Channel Strategy & Partner Ecosystems
Leadership: Cross-Functional Team Leadership | People Management | Product Strategy | B2B SaaS | B2B Enterprise | EMEA & US Markets
Technical: React | Node.js / Express | TypeScript | Supabase | PostgreSQL & Azure PostgreSQL | Replit | Claude Code | OpenAI API (GPT-4o) | Full-Stack Prototyping